Investigación en inglés. La investigación de esta página (título, briefing, fuentes) está escrita en inglés y no se traduce automáticamente. Solo se traduce la interfaz.
Idea nuevaConsumer Utilities
Quiet Rules
One rules screen for Android: calls always loud, messages vibrate, social apps silent, everything else muted, by app and by category, with a 'why did my phone ring' log.
Resumen
Briefing
A Reddit poster (Ideas Radar, Oct 22) wants real per-app control of notifications and sounds and has not found it; the same post ran in two Android communities. Android's per-app channel settings exist but are scattered. Existing tools found: volume managers that switch volume by foreground app (Volu, WOW Volume Manager, Audio Profiles).…
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None found with notification-level policy rules on one screen (limited check, not exhaustive). Mass B2C utility, global, SEO-friendly ('silence Instagram notifications but keep WhatsApp loud'). Low-confidence idea; demand evidence is one Reddit thread (post volume is demand, not proof that no product exists).
Descripción
Product: Android app that builds a single policy matrix (rows = apps and categories such as calls, messages, social, promo; columns = loud, normal, vibrate, silent, hidden) and applies it through notification-listener and channel APIs; templates for work hours, sleep, driving; 'why did it ring' log to learn rules; monthly 'noise report' shareable card.…
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Needs Android notification-listener permission. Global Application: any Android user. LatAm Version: Brazil/Mexico Android share is high; PT-BR/ES templates for WhatsApp groups and delivery apps.
Cliente objetivo
Android users 18-45 in Brazil, Mexico and global markets
Problema
Scattered per-app notification settings; missed calls among noise
Por qué esta puntuación
Por qué obtuvo una puntuación menor: Low willingness to pay
Ventaja defensivaHipótesis
Rules templates + log. Templates and learning log. Thin; Hypothesis.
Señales de demanda
Publicaciones en X (7 días)
n/a
Tendencia de la señal
n/a
Demanda en la webAutodeclarado
One Reddit ask in two communities (Self-reported); volume apps with 10K-100K installs.
Mercado y competidores
TAMHipótesisEstimación
$1B+ (Hypothesis) — Android utility apps spend. Method: Hypothesis. Sources: Hark estimate (Hypothesis).
SAMHipótesisEstimación
$40M (Hypothesis) — Android users in PT-BR/ES/EN willing to pay for notification tools. Method: ~50M users x 1% x $5/year ≈ $2.5M near term; $40M ceiling. Sources: Hark estimate (Hypothesis).
SOMHipótesisEstimación
$30K ARR (Hypothesis) — 12 months. Method: ~1,500 payers x ~$20/year. Sources: Hark estimate (Hypothesis).
Competidores
Volu, WOW Volume Manager, Audio Profiles, native channel settings, Tasker
Modelo de negocio
Monetización
One-time unlock or small yearly subscription; free tier with 3 rules
Hipótesis de ingresos (mensual)Hipótesis
Base ~$2K/month, conservative ~$0.3K/month at 12 months (Hypothesis).
Jobs to be done
When my phone buzzes for everything and I miss important calls, I want one screen of rules by app and category, so I can stay reachable and calm.
HXC
Bianca · 27 · Recife: Gets 300 notifications a day, mutes groups manually. Frustration & buying signal: Wants calls loud and everything else quiet in one place; would pay a one-time fee.
Construcción y go-to-market
Stack tecnológico
Cursor + Vercel + GitHub cesarx2 (one repo); Supabase; Stripe
Canales de GTM
Play ASO, SEO/GEO how-to pages, community answers via personas; no founder face, no paid ads
Riesgos
Riesgo principal
Low willingness to pay
Todos los riesgos
Value Risk: Attention — Low willingness to pay. Next: Fake-door price test. | Usability Risk: Supported — Simple matrix UX. Next: Prototype. | Feasibility Risk: Attention — Permission friction and OEM battery killers. Next: Test on 5 OEMs. | Viability Risk: Elevated — Google/Samsung can ship it. Next: Move fast on templates and SEO.
Siguiente paso de validación
Fake-door page + 2 Android community posts; check native features
Fuentes
- clauday.com https://volu.support/ https://play.google.com/store/apps/details?hl=en_US&id=com.bhanu.wowvolumescheduler https://play.google.com/store/apps/details?id=com.fnp.audioprofiles
android, notifications, utility, b2c, idea, new, below-bar
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